Conducting a Survey:

Techniques for a Term Project

Introduction xi
Chapter  1. A Survey As a Term Project 1
Chapter  2. Identifying a Topic for a Survey 9
Chapter  3. Formulating Research Purposes 19
Chapter  4. Locating Related Literature 27
Chapter  5. Writing a Literature Review 35
Chapter  6. Selecting a Sample 43
Chapter  7. Identifying Existing Instruments 51
Chapter  8. Constructing Instruments 59
Chapter  9. Measuring Demographics 75
Chapter 10. Administering Instruments 83
Chapter 11. Analysis: Percentages 91
Chapter 12. Analysis: Averages and Measures of Variability 97
Chapter 13. Analysis: Correlation 107
Chapter 14. Writing a Survey Research Report 113
Appendix A Preparing a Research Proposal 121
Appendix B An Overview of Reliability and Validity 125
Appendix C Introduction to Statistical Significance 135
Appendix D Free Internet Programs to Calculate Statistics 137

Overview